Apple has just refreshed its popular item tracker with a major update that makes finding your stuff easier and more reliable than ever. The new AirTag brings improvements across core tracking technologies — while keeping Apple’s familiar design and the same price as before.
Longer Tracking Range & Smarter Precision Finding
At the heart of the update is a second-generation Ultra Wideband (UWB) chip, the same advanced chip used in recent iPhones and Apple Watches. This new chip boosts the Precision Finding range by around 50% compared with the previous AirTag, letting you more accurately locate items from farther away.
Bluetooth tracking has also been improved, extending the distance over which your AirTag can communicate — useful for everyday situations like misplaced keys in a large room or a bag left at a café.
Precision Finding Comes to Apple Watch
One of the standout new features is Precision Finding support on Apple Watch — including the Apple Watch Series 9 and Apple Watch Ultra 2 (with watchOS 26.2.1 or later). That means you can now get guided, haptic-assisted directions to lost items right on your wrist, without needing to pull out your iPhone.
Louder Alerts & Better Bluetooth
The upgraded AirTag also includes a speaker that’s up to 50% louder, making it easier to hear alerts when your item is nearby but out of sight — like under sofa cushions or inside a backpack.
Combined with stronger Bluetooth performance, these enhancements help make “lost item” situations far less stressful.
New Sharing Options
Apple has added temporary item location sharing, so you can securely share the location of a misplaced item with trusted friends or family through the Find My app. This is especially handy if someone else is helping you search — or if you’re tracking something a loved one uses.
Privacy First — As Always
Apple continues to prioritize privacy and security with AirTag. The device does not store location history on the AirTag itself, and all communication with the Find My network is end-to-end encrypted, meaning only you can see where your AirTag is.
The updated model also includes anti-tracking protections designed to alert nearby devices if an unknown AirTag appears to be moving with them — helping prevent unwanted tracking.
Sustainability & Compatibility
Apple has worked to reduce the environmental impact of the new AirTag by using more recycled materials in its construction, while maintaining compatibility with existing AirTag accessories like key rings and loops.
Same Price, More Value
Despite all these upgrades, Apple is keeping the price unchanged:
- $29 (USD) for a single AirTag
- $99 (USD) for a four-pack
Free engraving is also available at checkout for personalization.
Final Verdict
With longer range, louder alerts, Apple Watch support, and enhanced Find My features, the refreshed AirTag makes one of the best item trackers even better — all without raising the price. Whether you’re helping locate luggage, keys, or a backpack, this update shows Apple continuing to refine the tools we use every day.
